Bruno Basso & Christopher Brooke are the pioneers of the digital print process in fashion. They made history with their groundbreaking 100% digitally printed collection, earning them the prestigious Fashion Fringe award in 2004.
Soon after winning the prize, Basso & Brooke entered a production and distribution agreement with the Aeffe Group. Vogue championed them as ones to watch in their annual Vogue list, and they won best new designer at the Elle Style Awards.
In May 2009, Michelle Obama made headlines by wearing one of the label’s pieces, making them one of the very first UK designers to be worn by the first lady. Again in 2009, London’s design museum short-listed the label’s Spring/Summer 2009 collection for ‘designs of the year’. They also have a piece archived in the Metropolitan museum of New York’s Costume Institute – the first digitally printed piece in their collection.
Basso & Brooke have collaborated with high profile brands Coca-Cola, Converse, Swarovski, SkyHD, L’Oreal Paris and the Dorchester Collection hotel group.
Their label is stocked in over 75 stores worldwide.
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